Truth Isn't for Sale

This happened today. A client looked at me and asked: "Are you really willing to risk a $1M fee to hold your ground on this?" I didn't have to think about it.

"Yes." Not because I don't want the business. Because if my opinion changes based on the size of the fee, then my opinion isn't worth much. 

At Pacific Catapult , we've built our reputation on operational truth-telling. Not telling clients what they want to hear. Telling them what they need to hear. We're fortunate enough to have a waitlist. I'm not sure how that happened, but it did. It probably means I need to do a better job resourcing but that’s a separate post! In any event, it does give us the freedom to be candid, challenge assumptions, walk

away from opportunities when there isn't philosophical alignment, and tell the truth even when it's uncomfortable. ESPECIALLY when it's uncomfortable. Clients don't hire us because we always agree with them. They hire us because they know our answer won't change when the stakes get higher.

Truth isn't for sale. (Still though....stay humble).